Directory development is a growing popular method for gaining
quality content and traffic for a website. Resource directories consist of a
number of links to other sites within a category of the directory-Just like the
Yellow Pages organize businesses by category. Website owners who are
considering using directories to promote their site should know why directories
are important and what they do. And those who are considering their own
directory should know about resource directory development.Directories are very important for any website owner. When
submitting to a directory, the URLs are typically human reviewed for quality
assurance. Many websites seek out directories they can submit to. On a daily
basis a website owner will seek out several directories and add their site.
This increases their number of inbound links, and well as increasing their
visibility on the internet.
Tips for Submitting to Directories,
*Include the most important keywords in the title.
*Submit your homepage. Directories will typically not accept
extensions. It is good if your URL has your keywords in it.
*Write a good description free of grammatical errors. It will
save time to write two descriptions, one long and one short, for different directories.
Some directories focus on a particular niche, while others
have categories for just about everything.
An example of a targeted directory
would be one that only accepts sites about search engine marketing or search
engine optimization. Choosing a niche directory that relates to the keywords of
the site will help bring more visibility to that particular directory as well
as the links. If developing a directory for your own site there are some important
things to keep in mind. It must be search engine friendly so it may be indexed
properly. Choose categories carefully so they are aimed at your market or the
markets to which you wish to appeal. Also don't let categories go to deep. The
more pages away from your homepage you get, the lower becomes the ranking of
the directory pages. Make sure the directory is functional so other websites
can easily add their URLs. An email notification is a good idea. An acceptance
email will not only reassure the website owner but also help you to develop
more relationships with other website owners.
Tips for Directory Development
*Keep listing results small, to about 20 a page. More than that
can be overwhelming and confusing to users seeking out information.
*Maintain and update your directory frequently. Search engines
like to see a site updated regularly, and maintaining the directory will assure
that all the links are still functional and that all the URLs still exist.
*Incorporate the look of your website into the directory. This
will help users to associate the directory with your site.
Always keep in mind that you want to represent the best of
your site in any listing. So whether you are submitting to the best directories
or creating your own directory make sure you are providing the most accurate
information and the best possible representation of your site.
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