promoted by : Ezydir - Directory Software
Directory
is a major platform that can be a great tool for building your online visitors.
However, having a directory can also backfire on your overall marketing
strategy if it has poor layout and usability.
If
you’re planning to create a directory or intend to reinvent your current one,
here are directory designing mistakes that you need to avoid.
Poor
Readability
Having a good interface is not enough;
your visitors should be able to read what’s on the website directory. Good content
will all be for nothing if it’s not readable. Choose a good font style and a
color scheme that matches it.
Chunks
of Listing & Short Description
People today don’t immediately read
content—they simply skim until they find what they are looking for, and that’s
when they’ll pay attention. However, scanning through huge blocks of text can
be real painful on the eyes, to the point that it can cause readers to go
away.
Don’t just dump your content on a page
and leave it at that. Use headings, subheadings, directory listings, and even deals
& offers to break huge chunks of text.
Bad
Navigation
Directory
should be intuitive. This means it should be built in such a way that visitors
could easily navigate around it.
If you’re linking through text, make
sure that they stand out. Avoid putting dead links and adding multiple links
that lead to the same page. That is just useless.
Too
Much Going On
Sure, you want to showcase your creativity
& simplicity, but remember that a directory is not about you. It’s about
the user and helping them finds what they people looking for.
It can be overwhelming to visit a directory
that has too many images, links, details, reviews, events, deals, offers &
coupons. While these can improve the overall look of your directory and may
even attract attention, going overboard on these extras can be hard on the
eyes.
No
Search Bar & Advance Search Bar
Whether it’s a directory, corporate
website or a blog, a search bar is one of the most important elements that all directories
should have. People go to the Web to find answers and solutions, and most won't
have the time to go through each of your Web pages to find what they’re looking
for. If you don’t provide them an easier way to do so, you’ll lose
traffic.
Background
Music
Please. Just don’t. It can be
infuriating to open a page only to be surprised when music suddenly blares from
your speakers, especially when you’re already listening to something else or if
you’re in a place where it would be considered inappropriate.
Only use background music if necessary,
and when you do, incorporate user controls so visitors can stop or pause the
music whenever they want.
Good Website directory is anchored on
three things: usability, clarity and efficiency. Still, it doesn’t mean that
your creativity shouldn't shine through. The key is to create a balance between
all these elements.
Happy to start design
& develop Directory!
-----------------------------------------------
article tags : directory script, directory website , directory software
No comments:
Post a Comment